2441 Kenwood Circle, Mansfield, Ohio 44906 • 419-755-4800 • 888-755-4899
marketing

marketing

Marketing is more than advertising. It’s more than sales. It begins at the conceptual level of designing a product. It includes research into markets, competitors, and needs of a target audience. The American Marketing Association defined marketing as “the performance of business activities that direct the flow of goods and services from producer to consumer or user.”

Where You Could Go

Today, marketing is an integral part of businesses around the world. Jobs for marketing graduates might include management of sales, advertising research, product design, public relations, or a combination of these areas.

NC State has over 40 agreements with four-year colleges and universities, to provide a smooth transition for students who want to pursue a bachelor’s degree. Through university partnerships, some four-year courses are also offered on the NC State campus or online.

Job Demand

Your associate degree in Business Administration, with emphasis in Marketing, will equip you with a versatile set of skills needed for an entry-level job with companies and manufacturers in a number of areas, including retail, manufacturing, shipping, finance, business and more.

Program Accreditation
Association of Collegiate Business Schools and Programs Logo

This program is Accredited by the Accreditation Council for Business Schools and Programs.

Graduate Testing

Graduates take the Major Field Test covering accounting, management, marketing and economics. The test is administered by Education Testing Services (ETS), the same company that oversees SAT testing. NC State graduates have scored in the top 15% of community college students taking this exam nationwide.

Career Coach

Click on the links below for regional job growth and salaries.

Occupations related to this degree:

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9,749
Local Job Openings
Data provided by our Career Coach website. Percentage reflects the predicted job openings over the next 5 years in the North Central Region* of Ohio.

 

median$49,420$28,500$92,540
Salary Range
Data provided by our Career Coach website. Salary range is calculated for the North Central Region* of Ohio and includes jobs that may require a bachelor's degree.

 

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Curriculum Worksheet
Courses Plan by Semester
Required Courses Required Courses
Descriptions of Courses

 

Faculty
Lynn Jones
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Assessment Committee Documents

Institutional Research

 *The North Central Region of Ohio includes these counties: Richland, Ashland, Crawford, Wayne, Holmes, Medina, Huron, Seneca, Wyandot, Marion, Morrow, Knox, and Delaware.

 

 
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